B2B SaaS Motion Design
Motion design focused on product communication, user education and growth marketing · 2021 - present
Over the past few years, I have worked on motion design projects for B2B SaaS companies and technology brands, creating content focused on product communication, user education, and marketing.
My work includes product demos, feature launches, paid social ads, webinars, and educational content developed in collaboration with marketing, product, and design teams. The goal has always been the same: turning complex ideas and product features into clear, engaging visual stories.
My Role: · Concept Development · Storyboarding · Visual Design · Motion Design · Video Editing · Sound Design
Product Demos
Product tour designed to showcase key platform features and help users quickly and intuitively understand the workflow.
Features
Animations designed to announce new features, product updates, and platform improvements, helping users quickly understand what's new and how it adds value.
Educational Content
Motion content was created for paid social campaigns across platforms such as LinkedIn and Meta. These videos are designed to capture attention quickly, communicate key messages, and support brand awareness, engagement, and lead generation efforts.